Full Time

Marketing & Sales Specialist (Tech Products)

Application Closed

Hybrid/Remote

Mid-Senior Level

Company Overview:

Xalten Systems is a dynamic and innovative technology company specialising in developing cutting-edge solutions that address complex challenges across various industries and the defence sector. Our product portfolio includes groundbreaking offerings in the domains of robotics, embedded systems, sensors, and sensor networks. We are committed to revolutionising industries with our advanced technologies and making a positive impact on the world.

Job Summary:

As a Marketing and Sales Specialist for Products and Solutions at Xalten Systems, you will play a pivotal role in driving both marketing and sales efforts for our innovative products and solutions. You will be responsible for crafting and executing strategic marketing campaigns, developing compelling product messaging, engaging with target audiences, and generating qualified leads. Additionally, you will work closely with the sales team to convert leads into customers, providing effective solutions based on customer needs and consulting with R&D and operations teams. This role offers a unique opportunity to work in a fast-paced and technology-driven environment while contributing to the success of cutting-edge solutions.

Responsibilities:

Build the Brand Image:
- Develop and execute strategic marketing campaigns across online platforms and social media
- Create engaging content (blog posts, articles, infographics, videos) to enhance visibility
- Monitor online presence and manage social media accounts to build positive brand image
Customer Needs Assessment:
- Collaborate with R&D and Operations teams to understand product technical aspects
- Conduct customer needs assessments and propose effective solutions
Market Research:
- Conduct thorough market research on industry trends and competitors
- Segment target market to tailor marketing strategies effectively
Technology Marketing:
- Develop technology-focused marketing initiatives showcasing product advantages
- Generate leads through websites, email campaigns, webinars, and events
Sales & Customer Engagement:
- Work with sales team to nurture leads and facilitate sales process
- Conduct product demonstrations and presentations
- Maintain strong customer relationships through regular engagement
Customer Feedback:
- Document and analyze customer feedback to influence product development
Performance Analysis:
- Monitor campaign effectiveness and track KPIs
- Provide regular reports and optimize strategies based on data
Cross-Functional Collaboration:
- Work with Sales, R&D, and Operations teams to align strategies
- Create sales enablement materials and marketing collateral

Qualifications:

Bachelor's degree in Marketing, Business, or related field
Proven experience in technology marketing and lead generation
Strong understanding of digital marketing channels and content creation
Excellent written and verbal communication skills
Analytical mindset with ability to interpret data
Ability to manage multiple projects and deadlines
Creative thinking and problem-solving skills

Preferred Skills:

Familiarity with marketing automation tools and CRM software
Experience in robotics, embedded systems, or sensor industries

Benefits:

Competitive salary and performance-based incentives
Flexible working hours
Opportunities for professional growth

Join Our Team:

Join Xalten Systems today to be part of a passionate team dedicated to building a strong brand presence, driving sales, and leading the success of our cutting-edge products and solutions in the market.
[Application Closed] Send your resume and cover letter to careers@xaltensystems.com before 15/09/2023 with "Marketing & Sales Specialist" in the subject line.

Application Closed